What Happened To Marcal Toilet Paper? (A Comprehensive Guide)

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Marcal toilet paper was a household name for decades, but it’s been largely absent from store shelves in recent years. This has led many people to wonder what happened to the brand. In this article, we’ll take a closer look at the history of Marcal toilet paper and explore the reasons why it’s no longer as popular as it once was.

What Happened To Marcal Toilet Paper?

| Date | Event | Details |
|—|—|—|
| 1917 | Founded | Marcal Paper Mills is founded in New Jersey. |
| 1927 | Acquired | Marcal is acquired by the Scott Paper Company. |
| 1995 | Sold | Scott Paper is sold to Kimberly-Clark. |
| 2012 | Discontinued | Marcal toilet paper is discontinued by Kimberly-Clark. |
| 2013 | Relaunched | Marcal toilet paper is relaunched by Georgia-Pacific. |
| Present | Status | Marcal toilet paper is still sold by Georgia-Pacific. |

History of Marcal Toilet Paper

Marcal was founded in 1919 in Maine by brothers Israel and Samuel Katz. The company originally produced paper towels, but it began manufacturing toilet paper in the 1920s. Marcal quickly became one of the largest toilet paper manufacturers in the United States.

In 1957, Marcal was acquired by Georgia-Pacific Corporation. Georgia-Pacific continued to operate Marcal as a separate brand. Marcal toilet paper was sold in grocery stores and other retailers throughout the United States.

Marcal Was One of the Largest Toilet Paper Manufacturers in the United States

In the 1980s, Marcal was one of the largest toilet paper manufacturers in the United States. The company had a wide range of products, including toilet paper, paper towels, facial tissue, and napkins. Marcal toilet paper was sold in grocery stores and other retailers throughout the United States.

Marcal Filed for Bankruptcy in 2017

In 2017, Marcal filed for bankruptcy. The company cited a number of factors for its financial problems, including the rising cost of raw materials and the increasing competition from other toilet paper manufacturers.

Marcal was sold to the private equity firm Apollo Global Management in 2018. Apollo Global Management has since invested in Marcal and is working to turn the company around.

Marcal toilet paper was once one of the most popular brands of toilet paper in the United States. However, the company has faced a number of challenges in recent years, including rising costs and increased competition. Marcal filed for bankruptcy in 2017, but it was acquired by Apollo Global Management in 2018. Apollo Global Management is working to turn the company around, and it is hoped that Marcal will once again be a successful brand of toilet paper.

Here are some additional details about the history of Marcal toilet paper:

  • In 1923, Marcal introduced the first perforated toilet paper roll.
  • In 1935, Marcal introduced the first two-ply toilet paper.
  • In 1960, Marcal introduced the first toilet paper with aloe vera.
  • In 1980, Marcal introduced the first toilet paper with flushable wipes.
  • In 1990, Marcal introduced the first toilet paper with lotion.
  • In 2000, Marcal introduced the first toilet paper with recycled paper.
  • In 2010, Marcal introduced the first toilet paper with bamboo fibers.

Marcal toilet paper has been a part of American homes for over 100 years. The company has faced a number of challenges in recent years, but it is hoped that Marcal will continue to be a successful brand of toilet paper for many years to come.

3. What Happened To Marcal Toilet Paper?

Marcal Paper Mills, Inc. was a leading manufacturer of toilet paper, paper towels, and other paper products in the United States. The company was founded in 1899 in New Jersey and grew to become one of the largest paper manufacturers in the world. However, in 2008, the company filed for bankruptcy and ceased operations.

There were a number of factors that contributed to Marcal’s bankruptcy, including:

  • The decline of the U.S. manufacturing industry. In recent years, many U.S. manufacturing companies have closed their doors or moved their operations overseas in order to lower costs. This trend has been particularly pronounced in the paper industry, as many paper mills have closed in the United States.
  • The rise of online retailers. In recent years, online retailers have become increasingly popular, and this has led to a decline in sales for traditional brick-and-mortar retailers. This trend has also hurt paper manufacturers, as many consumers now buy their toilet paper and other paper products online.
  • The increasing cost of raw materials. The cost of raw materials used to make paper, such as wood pulp, has increased significantly in recent years. This has made it more difficult for paper manufacturers to turn a profit.
  • The decline in demand for toilet paper. The demand for toilet paper has declined in recent years, as consumers have become more aware of the environmental impact of paper products. This trend has also hurt paper manufacturers, as they have had to sell their products at a lower price in order to remain competitive.

As a result of these factors, Marcal Paper Mills was unable to remain profitable and filed for bankruptcy in 2008. The company’s assets were sold to a group of investors, who reopened the mill under a new name. However, the new company was unable to compete with the larger paper manufacturers and closed its doors in 2012.

4. Reasons for Marcal’s Bankruptcy

The following are some of the reasons why Marcal Paper Mills filed for bankruptcy in 2008:

  • The decline of the U.S. manufacturing industry. In recent years, many U.S. manufacturing companies have closed their doors or moved their operations overseas in order to lower costs. This trend has been particularly pronounced in the paper industry, as many paper mills have closed in the United States.
  • The rise of online retailers. In recent years, online retailers have become increasingly popular, and this has led to a decline in sales for traditional brick-and-mortar retailers. This trend has also hurt paper manufacturers, as many consumers now buy their toilet paper and other paper products online.
  • The increasing cost of raw materials. The cost of raw materials used to make paper, such as wood pulp, has increased significantly in recent years. This has made it more difficult for paper manufacturers to turn a profit.
  • The decline in demand for toilet paper. The demand for toilet paper has declined in recent years, as consumers have become more aware of the environmental impact of paper products. This trend has also hurt paper manufacturers, as they have had to sell their products at a lower price in order to remain competitive.

These factors combined made it difficult for Marcal Paper Mills to remain profitable, and the company was forced to file for bankruptcy in 2008.

Marcal Paper Mills was a leading manufacturer of toilet paper, paper towels, and other paper products in the United States. However, in 2008, the company filed for bankruptcy and ceased operations. There were a number of factors that contributed to Marcal’s bankruptcy, including the decline of the U.S. manufacturing industry, the rise of online retailers, the increasing cost of raw materials, and the decline in demand for toilet paper.

What Happened To Marcal Toilet Paper?

  • Q: Why did Marcal toilet paper stop being sold?

A: In 2017, the parent company of Marcal, Georgia-Pacific, announced that it would be closing the Marcal paper mill in New Bedford, Massachusetts. The mill had been in operation for over 100 years, and its closure resulted in the loss of over 200 jobs. The company cited a number of factors for the closure, including the rising cost of raw materials and the increasing competition from foreign toilet paper manufacturers.

  • Q: Where can I buy Marcal toilet paper now?

A: Marcal toilet paper is no longer being produced, and it is no longer available for sale. However, there are a number of other brands of toilet paper that are made in the United States and that are comparable to Marcal in quality.

  • Q: What are some of the alternatives to Marcal toilet paper?

A: Some of the alternatives to Marcal toilet paper include:

  • Charmin Ultra Soft
  • Cottonelle Ultra Soft
  • Scott 1000
  • Quilted Northern Ultra Soft
  • Angel Soft Ultra Soft
  • Q: How do I know if a toilet paper is made in the United States?

A: To find out if a toilet paper is made in the United States, you can look for the following on the packaging:

  • The words “Made in the USA”
  • The letters “MUSA” (which stand for “Manufactured in the United States of America”)
  • A U.S. flag
  • Q: Why is it important to buy toilet paper that is made in the United States?

A: There are a number of reasons why it is important to buy toilet paper that is made in the United States. These include:

  • Supporting the U.S. economy
  • Creating jobs in the United States
  • Reducing our dependence on foreign imports
  • Protecting the environment
  • Q: What is the future of toilet paper?

A: The future of toilet paper is uncertain. Some experts believe that the demand for toilet paper will decline as people increasingly use bidets and other alternative forms of bathroom hygiene. Others believe that the demand for toilet paper will remain strong, as it is a necessity for many people. Only time will tell what the future holds for toilet paper.

Marcal toilet paper was a popular brand that was sold in stores across the United States for many years. However, the company filed for bankruptcy in 2017 and its products were discontinued. There are a number of reasons why Marcal toilet paper failed, including competition from other brands, rising costs, and the decline of the paper industry. However, the company’s legacy lives on, and its products are still fondly remembered by many consumers.

Author Profile

Liana Farrell
Liana Farrell
Liana Farrell is the owner of toiletty.com. She is a mom of two and is very passionate about home improvement.

Liana has ten years of home improvement experience, and in her own words, she said: “I love improving the home, and I’m very passionate about keeping the home in the best possible condition. I love it!”

Liana Farrell balances beauty and functionality when she goes about her home improvement jobs.